About Us
Making shade for over 30 years
Born from a life spent embracing the great outdoors, Woodline embodies the spirit of its German-Namibian founder, Fritz Walter. From his early days fishing the vast Atlantic and Alaskan waters to raising cattle and game in South Africa’s Highveld, Fritz has always cherished life under the open sky. However, he also understood the need for well-designed and expertly crafted products to truly elevate the outdoor experience.
This passion, coupled with his training as an engineer, fueled Fritz’s vision for Woodline Shade Solutions. Over the past 30 years, his dedication has established Woodline as the market leader in Africa and a respected competitor in the global shade solutions market.
At Woodline, we hold ourselves to the highest standards. We take immense pride in manufacturing each of our products in our own state-of-the-art factories. This allows us to maintain meticulous control over quality, ensuring every parasol delivers on our promise of exceptional performance and durability. We believe in empowering skilled artisans through job creation and fostering a thriving workforce within our facilities.
Fueled by a relentless pursuit of excellence, Woodline has recently expanded into a purpose-built factory, unlocking significant growth potential. This commitment to innovation positions us as the future of shade solutions.
Woodline parasols are more than just shade – they’re an extension of your outdoor living space. Discover a world of unmatched craftsmanship, innovative design, and enduring quality. Join us as we continue to elevate the art of shade solutions.
Warehouse facilities in the USA
At Woodline, we understand the importance of prompt and reliable delivery. That’s why we’ve partnered with a leading North American supply chain leader renowned for exceptional customer service and expertise. Our partner plays a key role in shaping industry best practices, ensuring a smooth and efficient experience for both importers and exporters.
For your convenience, you’ll be dealing directly with a US company. We deliver directly to you from our strategically located North American warehouse in Champlain, New York. This eliminates unnecessary steps and streamlines the delivery process.
We maintain a well-stocked inventory at our Champlain warehouse to fulfill your orders promptly. To ensure constant availability of our products, we regularly replenish our North American stock with shipments from our South African facility. These airfreight shipments occur monthly, guaranteeing a reliable supply chain and faster delivery times for our valued customers.